Case Study:
PM Antiques Reduced monthly advertising spend by over 50% every month while increasing leads by 75% in January 2021.

What PM Antiques Needed

Phil approached Thunderbolt Digital, a full-service marketing agency in Surrey to improve his return on ad spend. The agency helped Phil to build a presence online and implemented a SEO, PPC and Social Media strategy.

“Thunderbolt worked closely with me to build a website to showcase my stock and increase PM Antiques’ brand awareness. Before, I spent a lot of time after work scouring auction catalogues and submitting absentee bids. Now I have a fully-functioning website with great SEO, people contact PM Antiques directly. This marketing strategy has grown the business as people have more time on their hands during lockdown and spend more time online.”

How We Helped

PM Antiques now spends around £2,000 per month for a marketing retainer with Thunderbolt Digital, covering all of the online advertising. Despite reducing the ad spend by 50%, PM Antiques is now increasing its inbound leads month-on-month.

Phil says, “In January 2021 I received 79 leads from Thunderbolt’s marketing activity, an increase of over 75% from the average monthly leads in 2020! PM Antiques’ website also had a record high number of SEO users and new users in January.”

“During Lockdown, I have had monthly check in video calls with the Thunderbolt marketing team who are very approachable. All of the Thunderbolt team are informative, helpful and friendly.” Phil concludes.