How Brookwood Barns Nailed a 3X Lead Surge with SEO & Smart Ads

Branding Design Development Marketing

The Brookwood Barn Co. Ltd generated a high number of leads in January, a key period for the business

The Challenge

Having seen a downturn in website enquiries, the owner was recommended to use Thunderbolt by a team member who had previously worked for another company that has also used Thunderbolt.

The Strategy

Technical SEO Work

We carried out a full audit, and made a range of technical changes to improve load speed and help the site become more friendly for search engines.

Keyword Analysis and Targeting

Benchmarked existing rankings, identified keyword trends, and rewrote the entire website.

Rebuilt Google Ads Campaign

We rebuilt the Google Ads campaign from the ground up, to focus on the most profitable postcodes, and specific intent keywords.

Social Media Consultancy

We worked with the client to align their social media strategy with their lead objectives.

At a Glance

  • Improvements in rankings across target keywords resulted from technical SEO and off-page SEO efforts. Keywords such as ‘Oak Barns Surrey’ and ‘Oak Buildings Hampshire’ now rank in the top three positions on Google.

  • Google Ads and Paid Social have worked together to deliver a multi-platform campaign, while Social Media, supported by Thunderbolt’s training, has provided a steady stream of leads for the business.

  • The Brookwood Barn Co. Ltd generated a high number of leads in January, a key period for the business.

“Thunderbolt have been a real help in both helping train us with our socail media campaigns and then generate a number of good quality leads through SEO”

 

Elli Lock, Sales & Marketing Manager