Whether you like social media for personal use or not; no one can deny the myriad of benefits and opportunities it can give your business. No matter the size of your business, social media is essential for your marketing. As experts in web design and online marketing in Surrey, read our top tips on why your business needs social media channels.
Trust your web design and your social media
In today’s digital world with everything being online, if your company has no social media channels this could look a little sketchy. If a potential customer hears of your brand either from word of mouth or an ad, chances are they will visit your social media platforms to find out more. If they can’t find you they may well turn to a competitor instead.
Cost effective
Posting organic posts on social media is completely free – yet it’s a great way to remind people of your brand, get seen by new people and communicate with your followers. But if you want to reach more people outside of your existing followers, paid advertising is a great way to do this. You can tailor your ad campaigns to your budget, so even by spending as little as £2 a day you could still reach new customers!
Communication
Social media channels allow you to communicate and connect with your audience instantly.
By maintaining communication with your audience you can build strong relationships with your customers and facilitate trust. This should increase your brand loyalty and the chances of people buying from you again.
Maximise Exposure
If people aren’t aware of your business, they can’t become one of your customers. With 3.8 billion people using social media every month, this is where your audience is. Platforms like Facebook, Instagram and LinkedIn are great for getting some awareness of your business. It takes 5 to 7 interactions for people to recognise a brand. By promoting your business on as many channels as possible, this only increases your chances of someone recognising your brand and choosing your business.
What are you waiting for?
We know social media can be stressful for some companies to manage, but it really doesn’t have to be. Start by creating your profile and begin posting content to engage with your customers. We bet you’ll end up loving it and reaping the benefits in no time.
Contact Us: Web Design Surrey
Thunderbolt Digital is an award-winning digital marketing agency in Surrey that specialises in web design. We’re only a phone call away from improving your online marketing campaign or web design! Get in touch today by calling 01252 413757 or email howdy@wearethunderbolt.com – we can’t wait to hear from you.