Thunderbolt Digital Ltd is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.
Thunderbolt Digital Ltd may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from 26/03/2021.
1.0 – Thunderbolt’s Beliefs
1.1 – Relevant important bits
2.0 – Collection of Data and what we collect
2.1 – Telephone and contact form
2.2 – Site visitation tracking
3.0 – How data is stored
3.1 – Our website
3.2 – Our data processors
4.0 – Security and data breaches
5.0 – Cookies
6.0 – Links to other websites
7.0 – Controlling your personal information
1.0 Thunderbolt’s Beliefs
- User privacy and data protection are human rights and we have a duty of care to the people within our data
- Data should only be collected and processed when absolutely necessary
- We hate spam- most people do!
- We will never sell or distribute or make your data public!
1.1 – Relevant important bits
Along with our business and internal computer systems, this website is designed to comply with the following national and international legislation with regards to user privacy and data protection.
- UK Data Protection Act 1988 (DPA)
- EU Data Protection Directive 1995 (DPD)
- EU General Data Protection Regulation 2018 (GDPR)
- Australian Privacy Act 1988 (APA)
This site’s compliance with the above legislation, all of which are stringent in nature, means that this site is likely compliant with the data protection and user privacy legislation set out by many other countries and territories as well. If you are unsure about whether this site is compliant with your own country of residences’ specific data protection and user privacy legislation you should contact our data protection officer at firstname.lastname@example.org.
2.0 COLLECTION OF DATA AND WHY WE COLLECT IT:
This website collects data for the following reasons from the following third parties;
2.1 Telephone and contact forms:
If you contact us by telephone or using the contact forms on our website we may collect the following information:
- your name
- contact information including email address and phone number
- other information – such as what service you may require and any extra info you provide.
We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:
- Internal record keeping.
- We may use the information to improve our products and services.
- Any events or services you’ve signed up to attend or receive.
- We may occasionally send promotional emails about any Thunderbolt news, new services or other information which we think you may find interesting using the email address which you have provided.
- From time to time, we may also use your information to contact you for market research purposes. This may be done via email or telephone, based on what information you originally provided us with.
- For Case Study form requests- so we can send you examples of our best work on your request.
2.2 Site visitation tracking:
2.2.1 Google Analytics
- Thunderbolt Digital uses Google Analytics (GA) to track user interaction. We use this data to determine the number of people visiting our site, and to gain an insight into how they are using the website (monitoring factors such as user journey, bounce rate, session duration, traffic source, etc.).
- GA also records data such as your geographical location, device, internet browser and operating system, none of this information personally identifies you to us. GA also records your computer’s IP address which could be used to personally identify you, but Google does not grant us access to this. We consider Google to be a third party data processor.
- Disabling cookies on your internet browser will stop GA from tracking any part of your visit to pages on this website.
- We use HubSpot tracking which tracks visitors using browser cookies. Every time a visitor lands on our website, HubSpot will check for the presence of an existing tracking cookie. If one does not exist, HubSpot spins up a unique cookie for that visitor and will log every page that person visits moving forward.
- Visitors will be tracked anonymously even before they become contacts.
- You can find more helpful information about this here; https://legal.hubspot.com/privacy-policy
- We use this to be able to track conversion rates further.
- Hotjar is an analytics and feedback service, which was built with privacy in mind.
- Hotjar provides us with anonymous feedback regarding our website through the use of heatmaps, conversion funnels and form analytics – we use this to improve our UX and to help us see where we need to improve.
- You can find out more about Hotjar’s data policies here; https://www.hotjar.com/privacy
2.2.4 Google Tag Manager
- GTM collects all of the data that is passed along to Google Analytics, as well as tracking custom events such as button clicks or PDF downloads.
- You can find out more about Google Tag Manager here; https://www.google.com/analytics/tag-manager/use-policy/
2.2.5 Facebook Pixel
Thunderbolt uses Facebook’s pixel to collect different types of data whenever it is loaded;
- Http headers – Anything present in HTTP headers. HTTP headers is a standard web protocol sent by default between any browser request and any server on the Internet. HTTP headers include IP addresses, information about the web browser, page location, document, referrer and user agent.
- Pixel-specific data – This includes the pixel ID and Facebook cookie.
- Optional values – We can optionally choose to send additional information about the visit through custom data events. Example custom data events are conversion value, page type and more. Read more about custom data events here.
3.0 HOW THE DATA IS STORED
3.0.1 Our Website
If data is submitted via the website, it is held in the website’s database and only used to either start an exciting new business partnership or to contact you further with your enquiry. The data is currently stored in an identifiable fashion, a limitation of the content management system this website is built on (WordPress), as well as an email notification to our howdy@wearethunderbolt email where we can process the enquiry quicker.
Thunderbolt holds its data on secure servers.
3.0.2 Our data processors
Our services operate across a global infrastructure using our data controllers, who process in both EU and US-based servers. This processing is supported by strict legal compliance for safeguarding any transfers of personal data outside the EU.
3.2.1 This website’s server:
This website is hosted on Linode. More information can be found here; https://www.linode.com/privacy
Information you submit to us via forms on our website will also be transferred to our CRM system where it will be matched against any existing information we hold for you. Our CRM provider is HubSpot.
This is stored outside the European Economic Area on our CRM provider’s servers in the United States.
4.0 SECURITY AND DATA BREACHES
We are committed to making sure that all your information is secure. In order to prevent disclosure or unauthorised access, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.
We will report any unlawful data breach of this website’s database or the databases of any of our third party processors to any and all relevant persons and authorities within 72 hours of the breach. This is only if it is apparent that personal data stored in an identifiable manner has been stolen.
There are two main kinds of cookies: session cookies and persistent cookies. Session cookies are deleted from your computer when you close your browser, whereas persistent cookies remain stored on your computer until deleted, or until they reach their expiry date.
A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.
5.1 Cookies on our website
Thunderbolt Digital uses the following cookies on this website, for the following purposes:
- Location of visitors to the Website
- Relevant Product listing to the customers needs
5.2 Google cookies
5.3 Third party cookies
When you use this website, you may also be sent the following third-party cookies, which may be used for the following purposes:
- Informing us of social network usage and feasibility
5.4 Refusing cookies
Most browsers allow you to refuse to accept cookies;
- In Internet Explorer, you can refuse all cookies by clicking “Tools”, “Internet Options”, “Privacy”, and selecting “Block all cookies” using the sliding selector.
- In Firefox, you can adjust your cookies settings by clicking “Tools”, “Options” and “Privacy”.
- Blocking cookies will have a negative impact upon the usability of some websites.
6.0 MARKETING COMMUNICATIONS
We use a third-party service to send out our marketing emails and administer our mailing list, HubSpot.
Information for marketing campaigns will be stored outside the European Economic Area on our third-party mailing list provider’s servers in the United States.
6.0.1 Use of tracking in emails
We use technologies such as tracking pixels (small graphic files) and tracked links in the emails we send to allow us to assess the level of engagement our emails receive by measuring information such as the delivery rates, open rates, click through rates and content engagement that our emails achieve.
7.0 LINKS TO OTHER WEBSITES
Our website may contain links to other websites of interest. However, if you do use these links and therefore leave our site, please note that we do not have any responsibility or control over that other website. Therefore, we cannot be responsible for the privacy and protection of any information in which you provide whilst visiting such sites, as these are not governed by this privacy statement.
8.0 CONTROLLING YOUR PERSONAL INFORMATION
Please see below for your rights and requests;
- Right to rectification – You’re able to request we edit account information at any time through the form below.
- Right to be forgotten – After receiving a request to be forgotten, we will permanently delete your record and all data associated with it within 30 days of receiving the request.
- Right of portability – If requested, we will export your data so it can be transferred to a third party.
- Right to object – At any time, you may object (via opt-out) to your personal data being used for specific purposes such as direct marketing, research, etc.
- Right of access – We’re transparent about the data we have and how we use it. You can contact us at any time if you’d like to access your data or if you have any questions about your data and how we’re using it.