Being a full-service media agency Surrey, Thunderbolt must keep up to date across all social media platforms. Public holidays and events have become increasingly popular for marketing campaigns and PR stunts, with the money that is being invested increasing every year. 2016 saw the British population investing a scary £310 MILLION – with 40% of all Brits spending money on Halloween!
With a team of horror enthusiasts it was no doubt the social media Halloween updates would be a talking point of the office, here are some of our favourite features:
Snapchat’s ‘Snap-map’ update saw an uproar of negativity, with many users unhappy with the privacy restrictions. With the ability to set your profile as a ‘ghost’ (appropriate) and be invisible to your friends, we believe the privacy issues are a thing of the past. Especially because of its awesome Halloween features! Our Snapchat maps displays a creepy themed map, as well as visible friends trick or treating and water resembling lava!
Instagram & Facebook
With the strangely familiar Snapchat looking camera filters being a huge hit, Instagram and Facebook have both launched multiple spooky stickers and filters. Both platforms also include a live-stream themed filter, so expect many celebrities wishing their fans a happy Halloween with a Frankenstein mask! An interesting feature from Facebook gives you the ability to play a game within the live camera, allowing you to post your high-score alongside a scary selfie!
Here at Thunderbolt we always encourage making the most out of all holiday marketing opportunities, with Halloween perhaps being more celebrated than Christmas for a select few in the office! To celebrate the occasion, our MD Saybhan agreed to a pumpkin carving contest to compare the creativity of all departments!