Here at Thunderbolt Digital, we can help you develop your mobile marketing. We’re a Surrey based digital marketing company and marketing is just one of the many things we can help with. Carry on reading to find out more on mobile marketing and other services we offer…
The spend in mobile marketing is growing – are the days of the desktop PC numbered? Recent research from the States shows that smartphones have now taken over from traditional mobile phones. This is bound to reflect in the UK demographic sooner rather than later, so with this in mind could you see a change in how customers find your business online?
The simple answer is yes! Currently, the breakdown for online consumers using a mobile device, when it comes to gender, is approximately 50/50 ( 51.3% Males 48.7% Female ). Believe it or not, over 50% of users are over the age of 35, which dismisses the myth that only teenagers with no disposable income are using mobile devices to go online.
What you potentially have is a walking billboard, delivering your brand to potential clients day and night with money to spend. Over a third of users cited their smartphone as the preferred shopping medium, proving that the purchasing process has truly become mobile. QR (Quick Response) codes are being used an increasing amount to bring consumers directly to businesses and buyers are more comfortable when purchasing using their mobile device. So it’s time to ask yourself: could you be missing an opportunity for growth?